We are a team of branding, social media and PR experts, heavily engaged and connected in the cannabis industry. Our team drives results for our clients. Together, our approach is simple. Be effective, innovative and positive. Bring the best team into every project. Build solid relationships through shared values. Deliver strong results while providing great service. We make life easier for our clients. We deliver excellent service through committed account management.
Brownie Mary & Jane is a full-service cannabis marketing and consulting agency, dedicated to cannabis industry products and services. We partner with companies who share our vision of reinventing an industry that has been unfairly stigmatized for decades. Our team’s advantage is in our exhaustive marketing experience, allowing us to position our brands ahead of the curve. When strategizing, we encourage our clients to look 10 steps ahead and to lead trends rather than follow them.
Here is the process through which we work with clients.
Discovery: In this phase we sit down with key company stakeholders to dissect the brand, the company’s collective vision and to whom we are marketing.
Strategy: Due to the ever-changing regulatory landscape and the fierce competition of the cannabis market, having an agile approach is key. During this phase we develop a flexible roadmap of our execution strategy.
Execution: Successful brands cut through the noise of a cluttered market and stay top-of-mind in their category. We tailor a mix of branding, digital marketing, public relations, social media and content strategy to push your brand front and center, and to keep it there.
How we can help you:
Branding & Design: A brand is more than a logo. It’s the gut feeling that a customer gets when they visit your website or interacts with your company. We build brands that connect with their audience on an emotional level and drive purchasing decisions. We create brand identities, websites, marketing materials and packaging design.
Digital Marketing & Advertising: Digital, or die! Everything we execute lives online, whether it’s an ad campaign promoted on Instagram, an e-newsletter or social media strategy or website development, we understand that at the end of the day only brands with a strong web presence survive.
Public Relations: If it’s not going to make headlines, it probably isn’t worth it. Every aspect of our marketing mix directly aligns with our public relations strategy. We are expert storytellers and understand how to position your brand to align with the news cycle and to lead public opinion.