The Marketing Frontier V5: What is a CRM

In this White Paper, you will learn:

  • What is a CRM
  • Who Uses CRM Software
  • The Benefits of a CRM
  • And More!

What is CRM?

CRM stands for Customer Relationship Management.

According to Salesforce: “Customer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships to grow your business.”

In order to achieve this goal, you will need to utilize a CRM software, which is
the specific technology that allows you to manage all your company’s relationships and interactions with customers and potential customers from one location.

In this white paper, we will be exploring CRM software in greater detail and outlining why it is vital to your organization’s success.

Please fill out the form to the right to download the full white paper.